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Meet Anthony Raissen
Anthony Raissen’s passion is building brands and creating category leaders. He has been a pioneer in the Direct Response and Retail business for over 30 years. He helps companies plan, manage and sustain their growth, primarily assisting clients with evaluating the market, positioning their products, leveraging their assets and navigating retailer relationships to ensure sell through.
Articles written for Response Magazine
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Entrepreneurs Put New Products on Shelves Across the Country
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Retailers Embrace Infomercial Items: DR Products Not Just on TV Any More
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Your Product, Your Claims: Retailers Measure Their Responsibility
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Retail Sales Volume Requirements: Are Your Projections Realistic?
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Prospecting For Retailers - Looking for Golden Opportunities
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